Cookie Policy

This Cookie Policy explains how Millennial Shift Technologies, LLC (“mShift,” “Company,” “we,” “us,” or “our”) uses cookies and similar technologies when you visit our websites, including www.mshifttech.com, and any other site that links to this Policy (collectively, the “Site”).

This Policy should be read together with our Privacy Policy.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, tablet, or mobile device) when you visit a website. Cookies help websites function efficiently and provide reporting and information to site owners.

Cookies may be:

• Session Cookies – Temporary cookies that expire when you close your browser.
• Persistent Cookies – Remain on your device until deleted or expired.
• First-Party Cookies – Set by our website.
• Third-Party Cookies – Set by third-party services we use.

2. How We Use Cookies

We use cookies and similar technologies (such as pixels, web beacons, and analytics tools) for the following purposes:

A. Strictly Necessary Cookies

These cookies are essential for the Site to function properly. They enable core functionality such as:

• Page navigation
• Secure areas of the website
• Form submissions
• Session management

The Site cannot function properly without these cookies.

B. Performance & Analytics Cookies

These cookies help us understand how visitors use our Site by collecting information such as:

• Pages visited
• Time spent on pages
• Traffic sources
• Error messages

We use this information to improve website performance and user experience. Analytics data is typically aggregated and does not directly identify you.

C. Functional Cookies

These cookies allow the Site to remember choices you make, such as:

• Language preferences
• Region
• Previously entered information

They enhance personalization and usability.

D. Marketing & Advertising Cookies

These cookies may be used to:

• Deliver relevant advertisements
• Measure campaign effectiveness
• Limit the number of times you see an advertisement

They may be set by us or by third-party advertising partners.

3. Third-Party Technologies

We may use third-party services such as:

• Website analytics providers (e.g., Google Analytics or similar tools)
• CRM and marketing automation platforms
• Advertising networks

These providers may use cookies or similar technologies to collect information about your interactions with our Site and other websites.

We do not control third-party cookies, and their use is governed by the privacy policies of those third parties.

4. Your Cookie Choices

You have several options to manage or limit cookies:

Browser Settings

Most web browsers allow you to:

• Delete cookies
• Block cookies
• Set preferences for certain websites

Please note that disabling cookies may impact Site functionality.

Cookie Consent Banner

Where required by law, we provide a cookie consent mechanism that allows you to accept or manage non-essential cookies.

Analytics Opt-Out

You may opt out of certain analytics tracking tools through available opt-out mechanisms provided by those third parties.

5. Do Not Track Signals

Some browsers transmit “Do Not Track” signals. Because there is no consistent industry standard for responding to these signals, we do not currently respond to them.

6. Changes to This Cookie Policy

We may update this Cookie Policy from time to time. Any changes will be reflected by updating the “Last Updated” date above.

7. Contact Us

If you have questions about our use of cookies, please contact:

Millennial Shift Technologies, LLC
2801 East Camelback Road
Suite 200
Phoenix, Arizona 85016

You may also contact us through our website contact form.